319 LOST leads turned into $49,000 of Sales

Give us the leads you’ve Given Up On & We’ll Use AI to turn them into Sales

In 2024, it is possible to turn the leads you’ve given up on, into cash in the bank...

WITHOUT hiring extra sales people, paying appointment setting agencies or dialing the leads yourself.

Like this Debt Consolidation company…

Here’s a behind-the-scenes look at James’ campaign.

James runs a Debt Consolidation company here in Canada, and every month he spends a significant amount on Facebook and Google ads to bring in new leads.

He’s got a sales team—more people than he’d ideally like to be managing, if we’re being honest.

But like many of us, he’s been told…

“If you want more sales, you need more boots on the ground.”

Here’s the catch: most of the leads his team calls… don’t even pick up the phone.

These are folks who’ve been dodging collection calls for ages. So, when they see an unfamiliar number pop up on their phone—they’re not answering.

For the first 48 hours, James’ team tries their best—calling every hour.

And still…

Out of 1,000 leads, they’re lucky to have an actual conversation with even half.

What about the other half?

Usually… NOTHING happens.

That’s around $25,000 a month James flushes down the drain on leads that go nowhere.

So, he decided to try something new.

On Day 3, instead of more phone calls…

He sent 319 of those “called-to-death” leads to our Sleeping Beauty Sales Android.

(We call it that because it ‘wakes up’ leads that have gone completely cold.)

Here’s what happened next...

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319 x Leads Fed to Android

120 x Responded

87 x Qualified

75 x Booked an Appointment or got an Instant Call Back

14 x Closed Sales

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With each sale worth between $3,000 and $4,000…

That one test alone brought in around $49,000 in potential revenue.

That’s enough to cover an employee’s full-time salary for the entire year—from just 319 leads.

And the wild part? James has easily 20 TIMES that number sitting untouched in his CRM right now.

He’s absolutely thrilled.

In a single test, this AI tool solved a challenge James has wrestled with for over a decade.

Now, James can confidently walk away from the old-school belief that the only way to grow sales is by buying more leads and hiring more staff.

No more accepting a $25,000 monthly loss just because most of his leads won’t answer the phone.

Instead, he hands over his so-called "dead leads" to a Sleeping Beauty Android, which uses SMS and AI to bring them back to life—and turn them into actual sales.

For the first time, James can increase his sales while dramatically lowering his overheads.

Which means more money in his pocket—to reinvest, expand, or spend however he likes.

So… why does AI + SMS work so well?

For starters, people prefer texting these days.

Nobody wants to be caught off guard by a random phone call, especially when they’re feeling stressed about their finances.

With AI + SMS, there’s no pressure, no awkward cold calls—just a simple, low-barrier way for someone to engage when they’re ready.

Here’s a real example of a conversation between James’ Sleeping Beauty Android and one of those “lost” leads…

The AI starts each conversation in a super personalized way—designed to jog the prospect’s memory.

It’s crafted to trigger that “Ohhh right, I remember this now” moment. That’s usually all it takes to get a reply.

Next, it sends a humble, low-pressure follow-up that helps break through the usual “I’m too busy” wall—and opens the door to a real conversation over text.

Now, the exact words in those first two messages?

They’ll change from one lead to the next. And that’s the point.

It’s not about what’s said—it’s about the behaviour those words inspire.

And once the door opens…

That’s when the back-and-forth begins.

The Sleeping Beauty Android then moves into a Q&A-style conversation —but it’s done in a way that feels natural, friendly, and human.

It’s not robotic or scripted. It feels like a real back-and-forth.

With each response, it validates the prospect, making them feel heard and understood—while gently asking the right questions to uncover why they actually need help in the first place.

And in certain industries—like debt consolidation, mortgages, or legal services—that kind of emotional context is critical.

Once there’s enough clarity and trust…

The Android starts to pre-frame the callback—so when the sales rep steps in, the prospect already knows what to expect and why the call matters.

It’s like passing the baton in a relay—but the runner’s already warmed up and facing the right direction.

Watch how the AI pushes for an instant callback—and when that’s clearly not an option…

It seamlessly switches gears and goes for a booked appointment instead.

Once the prospect offers a time, the Android’s smart enough to take that info and lock it into the calendar—no manual follow-up, no back-and-forth needed.

Now check this out: the prospect mentions she’s working until 11 p.m.—well after James’ team has signed off for the day.

His sales reps could’ve called her phone every 15 minutes and never gotten through.

But via text? She was open, willing—even relieved—to reply and chat.

That’s the magic of meeting people where they’re at.

And the Android’s final job in this whole flow?

To get a clear commitment to the callback—so when James’ team picks up the phone, they’re not interrupting… they’re expected.

Most trained salespeople forget this step—but the Android never does.

It knows that tying the callback to a real, named person—like Ian from the debt consolidation team—makes a huge difference.

Why? Because it instantly makes the conversation feel more human.

The prospect now knows who they’ll be speaking with, and that simple detail makes them far more likely to actually show up.

And guess what?

Show-up rates are through the roof.

So there you have it.

That’s a real-world example of how a Sleeping Beauty Android can take “dialed to death” leads—and turn them into revenue-generating conversations.

Sure, AI will always get more traction from a 3-day-old lead than a 3-year-old one...

…and yes, the numbers will vary depending on the industry.

But so far?

We haven’t found a single industry where a Sleeping Beauty Android hasn’t made a real difference.

Take this one, for example:

A law firm that specializes in compensation claims—kind of like personal injury, but with a twist 😉

The Sleeping Beauty Android was handed a list of 467 leads.

Out of those, 103 asked for an instant callback, and another 93 booked appointments.

Now, let’s be conservative…

Even if only a quarter of those booked calls actually convert (which is a low close rate for this type of business)

That’s still 49 new sales. From leads that were practically written off.

And with each sale averaging $2,000, that’s $98,000 in revenue that Simon’s business would’ve completely missed out on without the Android’s help.

Pretty wild, right?

Now you’re probably wondering…

What about a Home Improvement business?